You work hard to create your content. So how can you maximize its impact on your bottom line? Through repurposing. If you have a blog, you already have a good start. Your next step is to take all that awesome original content and repurpose the heck out of it. In this session, you’ll learn from a prolific content generator: how to create and push out and manage your content; how to keep your freshest content up front and alive, find unique ways to get the most out of your existing content and identify the right channels for repurposing it.