Since those behind the scenes of WordCamp mostly go unnoticed, we decided it would be a nice twist to introduce you some of this year’s crew:
Robert Nissenbaum, Lead Marketing Wrangler:
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What do you do for a living?
I provide brand, content, and social media marketing through my agency, Tactical Social Media.
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How do you use WordPress?
I started building WordPress sites to prove a point about how social media and content marketing, when used correctly, could drive SEO and web traffic in a purely organic way – no keyword focus, no external linking building techniques. As apart of my agency, I work with developers to build/redesign client sites as part of creating a complete (effective and measurable) online marketing system.
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How did you end up involved in WordCamp?
WordPress is a core foundation piece for my business and methodology, but It was Bridget Willard who got me involved. I was a volunteer in at my first camp in 2016 (Seattle), handled the social media in 2017, and now as the lead marketing wrangler for 2018. I have helped with social media at Portland in 2017 as well as having spoken at camps.
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What’s your guilty pleasure/hobby/outside of work passion?
I am an avid sea kayaker – to the point that I am out several times a week in the surf year round (including paddling in snow over this past Christmas. I am part of the Washington Kayakers Club, support the kayaking operation through Metro Parks (including helping on guided paddles and teaching), and have a side gig repairing and selling kayaks (when not collecting them, on a spur of the moment paddle or racing.
How to get in touch with Robert:
When you see Robert at WordCamp Seattle (look for the hat) in Nov, be sure to say hello and thank him for all his hard work and time volunteering to make WordCamp 2018 the best one yet.